SEARCH ENGINE OPTIMIZATION (SEO)
Search engine optimization is about putting your site’s best foot forward when it comes to visibility in search engines, but your ultimate consumers are your users, not search engines. High rankings are great, but what do they really mean to your business? It is important to focus on building great content and make your website visible to your relevant customers. Since everyone who uses the web searches for products and services, you can’t understate its importance. By having a well done on-page optimization, a good off-page link building strategy and great content that is shared through social media channels can make a difference for your website’s traffic and conversions!
Its important to realize that SEO is not just a one time service. It is best to continue a monthly campaign to determine if your efforts are yielding results.
Search Engine Optimization Services
– A detailed Index Analysis of your website checking for potential errors and problems for search engines
This includes looking for duplicate content, checking for Title Tags, Keywords, and unique descriptions of each page with the website.
– Competitive Analysis
Researching your competitors’ search rankings and other sites linking back to them helps us create a plan to improve your search results.
– Keyword Research and Analysis
Choosing the right keywords is one of the most important parts of a successful Online Marketing. While companies often focus only on popular broad terms, we believe that it is much better to target those keywords that have a proven track record of searches and which are realistic and relevant to your business.
– Develop and Implement Meta tags within the website
Meta tags are one piece in a large algorithmic puzzle that major search engines look at when deciding which results are relevant to show users who have typed in a search query. These include Title Tags, keywords, and descriptions. These must be unique to each page within your website.
– Monthly Analytics Reporting
We monitor your search rankings, record websites linking back to yours, and investigate your web pages for keywords your clients and search engines use.
Why Do You Need SEO?
SEO increases rankings of your website. According to Forrester Research, search engines are the number source for traffic to your website.
SEO increases traffic to your website. With the increase in visibility comes an increase in website visitors.
SEO increases conversions. Are visitors converting once they reach your website? Monthly tracking will tell you what is working and what’s not working on your website.